We created these products for New Balance.
Legendary sneaker company New Balance was set to release a new model and wanted to do a “gray” themed release event to coincide with the sneaker release. We were tasked to supply them with branded items in the aforementioned colorway. Two of the many items we supplied were a custom puzzle and custom buttons (some other items were stickers, window clings, tees, packing tissue, & lanyards) . The 12-Piece puzzles featured full color artwork of the sneaker. All puzzles were shrink wrapped assembled and made of 60 pt. chipboard. The puzzles measure 4″ W x 6″ L. The buttons were mixed sets featuring artwork of the sneaker as well as the New Balance logo, with a full safety pin attachment standard. Our innovative one piece buttons are designed using a metal shell that doubles as the backing. We were honored to be a part of this project and all of the items brought excitement and value to the release.
New Balance Gray Project